Blog Writing for Contractors - Hammer Hook

Blog Writing & Content Marketing

Rank on Google and establish yourself as the expert contractor in your market

Content Wins Long-Term Customers

Blog posts that answer customer questions rank on Google and build authority. "When to replace your HVAC" "Roof replacement cost" "Signs of plumbing problems" — these get searched thousands of times monthly. If you answer them, you rank higher and get free organic traffic forever.

Organic Google Traffic

Blog posts rank on Google for service keywords. Free traffic that keeps coming forever.

Build Authority

When you answer customer questions first, you build authority and trust before they even call you.

Educate & Sell

Blog posts educate customers about your services while naturally leading them toward booking with you.

Social Content

Blog posts give you content to share on social media, multiplying your reach and engagement.

Lower Cost Per Lead

Organic blog traffic costs less than paid ads. Over time, it's your cheapest source of leads.

Recurring Traffic

Unlike ads that stop when you stop paying, blog posts generate traffic and leads for years.

Our Content Strategy

01

Keyword Research & Topics

We find the questions your customers actually search for on Google. Then we create content around those keywords.

02

Professional Content Writing

We write blog posts that answer customer questions, showcase expertise, and include CTAs to get leads.

03

SEO Optimization

Every post is optimized for Google: proper headers, keywords, internal links, meta descriptions.

04

Publishing & Promotion

We publish posts and promote them on social media to maximize traffic and engagement.

05

Performance Tracking

We monitor which posts rank, traffic generated, and how many leads each post brings in.

What's Included

Monthly Blog Calendar

Content plan based on customer keywords and seasonal trends

Professional Writing

SEO-optimized posts written by experienced contractor marketing writers

SEO Optimization

Keyword optimization, proper formatting, internal links for ranking

Publishing

Posts published to your website on a consistent schedule

Social Promotion

Blog posts shared on your social channels to drive traffic

Performance Reports

Monthly tracking of rankings, traffic, and leads from content

Start Ranking on Google

Get a content strategy that brings in organic leads and positions you as the expert contractor.

Get Your Free Content Strategy